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The use of automatic favorites in enhancing your social media marketing strategies, twitter for this matter. It is among the most effective marketing methods that many businesses have used and enjoyed big returns in terms of increased number of followers due to better visibility of their content, improved engagement rates and finally new leads to their businesses.
Automatic favorites are cheap compared to other marketing methods that are not working or take a long time to bring in the intended results. With automatic favorites, you are assured of immediate success. To make this possible you have to post regular content that is both eye-catching and interesting. Ensure that your content inspires your followers in different ways. People love being appreciated and encouraged, hence such kind of tweets earns you more followers.
Many business owners have discovered the potential in social media marketing. Currently, 85% of businesses worldwide have dedicated teams of social media marketers. This means more competition for customers. For your brand to stand a chance of being seen by Twitter users, you need to have quite a following. Additionally, your account needs to attract a good traffic of engagement. This is what the twitter algorithm uses to rate accounts and improve its visibility.
Twitter assumes that if you have a big number of followers who are engaging with your content, then the content deserves to be seen by many people. Now, automatic favorites cannot give you the organic following nor the engagement, but they improve the chances.
You will agree with me that no one will be interested in a post on Twitter that has no likes, no retweets, no favorites or any other form of engagement. But a post with a large number of likes, favorites, and retweets is interesting. People would get attracted to it wanting to see why many people are interested in it. People believe that if a big number of other people are interested in something, then it must be good. It is in our human nature. This tendency favors those accounts that are popular and works negatively towards those with no popularity.
The good thing when you sign up for automatic favorites is that you get a chance to enjoy the same platform with well-established businesses even if you are a start-up. If you opt to sign up for the automatic favorite services, there are few things you need to know so that you don’t spend your money then get no results from it. For one, you need to understand the package that you sign up for. Different vendors have different subscription packages ranging from a day, a week, a month or a year’s subscription with different favoriting rate. If you are a just starting and your follower count is still small, sign up for a smaller favouritng rate. This means for every post, the system can give it say 50, 100, 150, or 200 favorites depending on the engagement rate you currently have.
However, the rate should steadily increase as your organic following and engagement rate continues to grow. This is necessary to portray growth. Finally, ensure you participate in your accounts activity as much as possible. Reply to tweets, retweet other user’s tweets, and like other users content. This will strengthen the bonds of your social community.
Using Automatic Favorites
Our society has a tendency to stipulate etiquette for almost each situation or area where there is a gathering of many people. Social media is also a gathering of people and thus society has various etiquette stipulations. It is important to know these so as to succeed in using twitter as part of your business strategy. Twitter etiquette for your business would require that you maintain integrity. Using automatic favorites thus would be in contrast to this. It is important to maintain customer loyalty and this is only possible if they feel that your level of integrity is not compromised.
Since the customers cannot personally meet you and evaluate your business, your social media presence needs to be a good representation of the real situation. A little lie here and there would not hurt but the use of automatic favorites in excess might. My recommendation would be that you use them in moderation such that the numbers appearing on your timeline are near enough to the real numbers such that they are believable. Social media etiquette would also require that you do not buy followers.
When using the automatic favorites, there are a number of measures you can employ to ensure that the overall number of favorites you garner in a tweet are more believable. The easiest way to get more favorites quickly is news jacking the current big event taking place that is of interest to many people. This can be a reality show taking place, a football match, charity event or a music concert that everyone is watching. These are events that provide you the opportunity to be part of the conversation and attract more people. You quickly identify the trending ones by checking the top hashtags in the timelines. It now calls for your creativity and imagination to dig yourself into the hashtag and gain some favorites and you may also get more followers.
Effective news jacking is only possible if you are tweeting a humorous or light-hearted content. Let it relate to the hashtag people are engaging in without necessarily deviating it. Let it be like a light moment away from the serious event taking place that people won’t be surprised but rather take it as a break. All you need is creativity and choosing the right moment to do so. That is why you need to be current and on top of the news at all times.
You can also gain more favorites to supplement your automatic favorites by retweeting. The good thing about the Twitter platform is that you don’t necessarily have to post your content to get favorites. You can opt to retweet content of other users to your timeline to be viewed by your followers. The simple retweet with or without adding a comment can attract even up to 5000 favorites.Whether it is a video, photo, or just words consider taking the time to go through them to ensure it will add your brand, as you build your account.